Why Your Job Description Isn't Working
Most cybersecurity job descriptions read like wish lists: 15 technical requirements, 8 certifications, 10 years' experience required. The result? The best candidates scroll past. Here are six fixes.
1. Lead with Impact, Not Requirements
Start with what the candidate will achieve, not what you demand. "You'll build our Zero Trust framework" is more powerful than "Minimum 8 years' experience in network security required."
2. Split Must-Haves and Nice-to-Haves
Research shows that women on average apply when they match 100% of requirements, men at 60%. By clearly separating them you reduce bias and expand your candidate pool.
3. Be Specific About Tech Stack
"SIEM experience" is too vague. "Hands-on with Microsoft Sentinel, including KQL queries and automation playbooks" is actionable. Candidates want to know if their specific expertise fits.
4. Show the Security Team
How many people are on the team? Who do you report to? What's the budget? Security professionals choose a team, not just a function.
5. State the Salary
Vacancies with salary ranges receive 3x more quality responses. In a tight market, transparency is your competitive advantage.
6. Shorter is Better
The ideal job description is 400-600 words. Anything above that loses readers. Focus on the 5 most important tasks and the 5 most important qualifications.
